Morning Snapshot: 10/29/23

AI Adoption

What are People Actually Using AI For?

A representative survey of consumers found that ChatGPT is used a lot like a search engine: to research topics, find stuff to buy, and compare prices. Use-cases for plugins need to become more clear before they can become popular.

Source: Morgan Stanley

What Use Cases for ChatGPT are Growing?

ChatGPT is being used more for researching prices and vacations as the information that it draws from is becoming more up-to-date. It is worth noting that these are some of the highest monetization queries for search engines. We observe that these are also the types of Google searches that have become cluttered with ads.

Source: Morgan Stanley

Who is Using ChatGPT?

Across different sets, the trend is clear. ChatGPT is primarily a research and suggestion tool used by professionals and students. It’s strange to have a new technology primarily adopted by semi-middle-aged people. The most clear path for AI monetization at the moment lies in the B2B space.

Source: Morgan Stanley